new year, new routine

new year, new routine

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clean formulas, real results

  • longer, stronger, clinically backed

    • 93% saw less shedding & fallout in just 1 month of use*
    • Minimizes hair fallout by 3,400 strands on average***
    • 90% saw longer, thicker, fuller hair in just 1 month* 

    **Based on a 1-month consumer perception study with 30 participants using HG Shampoo, HG Conditioner, and HG Procapil® Tonic​

    shop HG
  • reverse damage, rebuild bonds

    • Repair hair from the inside out*​
    • Reverse 85% of 1 years’ worth of damage after one use*​
    • Improve split ends by 98% after 1 use***

    *Based on an in vitro study using Bond Builder Shampoo, Leave-In Mask, and Finishing Oil​

    ***Based on microscopic image analysis using Bond Builder Shampoo, Leave-In Mask, and Finishing Oil

    shop Rapid Repair Bond Builder+
  • infrared heat, healthy results

    • Increase volume by 67% after 1 use*
    • Immediately reduce frizz by 35% after 1 use*
    • Cause less damage than traditional forms of heat*

    *Based on instrumental testing on hair tresses

    shop Infrared Thermal Bounce Brush

loved by 2 million bondi babes & counting

loved by 2 million bondi babes & counting

"This hair tool is seriously the best one I have ever used" - Sadie on Everlast Airstyler

"This was my like fifth bottle of this dry shampoo. I love it so much" -Eva on HG Dry Shampoo

"Amazing!!! Best customer service I have ever dealt with! 10 stars!" - Lisa P.

"It’s the perfect blowout look in seconds! Very fast, easy and effective" - Rujuta S. on Infrared Bounce Brush

"Best hair mask out there!!" - Olivia K. on Miracle Hair Mask

"Great service and fast delivery" - Linda B.

"My hair has transformed. The anti-thinning products are amazing!" - Sommer K. on HG Duo