When we started our obsession with solving hair related issues, we knew we couldn’t do it alone. So we handpicked industry experts with extensive experience that believed in our vision and created our Advisory Board; a team of people with a wealth of knowledge in the field of hair, wellness and nutrition.
Our Advisory Board helps us to develop, innovate and create performance-driven products with cleaner ingredients.
Director Headcase Hair
John Pulitano co-owner and Creative Director of Headcase Hair is one of Australia’s most esteemed and innovative hair experts. For over a decade Pulitano’s extensive experience on both the national and international fashion stages encompasses: fashion shows, magazine editorial advertising and advertorials.
Nationally he has directed hair and worked on numerous designer shows at RAFW (Rosemount Australian Fashion Week) such as: Dion Lee, Akira Isogawa, Josh Goot, Ginger & Smart, Zimmerman, Gail Sorronda, Kate Sylvester, Willow, Eastern Pearson and Alice McCall.
Internationally he has worked closely with world-renowned hair specialists Luigi Mureno and Guido Palau on the New York, London, Milan and Paris fashion circuits. The numerous shows he has worked on include: Marc Jacobs, Louis Vuitton, Prada, Miu Miu, Alexander McQueen, Rick Owens, Gucci, Givenchy, Valentino, Zac Posen, Versace, Roberto Cavalli, Proenza Schouler and Ralph Lauren.
Pulitano’s editorial styling for Australian and international publications include: Harper’s Bazaar, Russh (Australia & Japan), Oyster, Grazia, Instyle, Nico, Karen, pagesonline, Sunday magazine to name a few. His technical knowledge and skill as well his innate understanding of international hair trends makes Pulitano one of the most sought after hair technician and stylists in the industry.
Naturopath – Nutritionist – Product Developer
Abbie is a veteran product developer, formulator and project manager. This experience is supported by a passion and drive for the wellness industry, academic qualifications as an Australian-trained Naturopath and Bachelor of Health Sciences. She has held management positions in small and large healthcare companies, leading product development teams to launch products across leading dosage forms, health categories, markets and regulatory systems.
Director Headcase Hair
Vincent Nobile co-owner and Colour Director of Headcase Hair is a major force behind luxury editorial colour in Australia.
Nobile is known for creating precision colour for some of Australia’s leading celebrities, models and international faces. He is revered for being the person to see when a colour needs ‘fixing’ and notorious for his expertise with fashion colouring, blonde precision colour and outstanding coppers.
Nobile travels globally teaching seminars, colour presentations and major hair shows with over fifty trips to New York. He is renowned for his strong presence in the industry as a platform artist and educator. Awarded some of the top accolades within the hairdressing industry, Nobile aims to raise the standard of colouring across the hairdressing industry.
“Colour is like a beautiful painting reflecting light and shade with lots of dimension. It should be seamless and continually flow through the hair with perfect harmony. For every look, I work with complexion, features, eye colour and natural texture accentuating natural beauty. Great colour should always evolve with the client.” — Vincent Nobile
