Why Heat Protection Should Be A Non-Negotiable
We love our styling tools, but the old days of running a hot iron over our lengths or doing daily blowouts without thinking about the effect all that heat has on our strands are over. Heat protection isn’t an optional styling step—it’s a non-negotiable if you’re serious about hair health. Want longer, stronger strands? Treat heat protection as the crucial first step.
What Heat Styling Does To Your Hair
You’ve mastered those dreamy waves, sleek lengths, and 90s blowouts, but do you know what’s happening behind the scenes to your hair? Styling tools can crank up to temps as high as 450°F (230C) – that’s like exposing your hair to the Aussie desert outback during a heatwave! The high temperatures can break down your hair’s cuticle (the outer layer), leaving your strands vulnerable to split ends and frizz.
Over time, not using heat protection can make hair brittle, dull, and feel like straw - very much NOT the silky-smooth locks you were dreaming of.
What Heat Protection Can Do
Think of your heat protection products as a shield – coating the hair shaft with a fine layer of protection, locking in moisture and creating a barrier between your strands and your tools.
Our Heat Protect Spray was created for all hair types. The lightweight mist formulation means you won’t even notice it on your strands, but the clinically proven formula will do all the heavy lifting when it comes to protecting your hair from damaging heat.
Healthier Heat Styling = Healthier Hair
When you shield your strands from heat damage, your styles will also look bouncier, shinier and generally way better!
Our fave tools of the moment?
The new Everlast Airstyler, your 6-in-1, do-everything hero that takes you from wet to styled.
The Clever Curler harnesses ion technology for zero-frizz, tumbling curls.
And the Aloe Flat Iron, with aloe-infused ceramic plates for added shine and flyaway control.
